Content Marketing
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The Importance of Revenue Operations in Your Organization: Jen Spencer on MarketingSmarts [Podcast]
The reason you’re just now hearing about RevOps everywhere, says SmartBug Media CEO Jen Spencer, is because leaps in technology…
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A Cheat Sheet for LinkedIn Image Sizes [Infographic]
This infographic looks at the recommended sizes for profile photos, blog post links, updates, ads, and company pages on the…
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Three Must-Have Capabilities for Your Attribution Solution
Martech isn’t as simple as pressing a button and automatically getting more leads or higher conversion. If you feed your…
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Six Out-of-Home Advertising Tactics to Reach B2B Audiences
In the digital age, it can feel fruitless to market to people out “in the wild.” But for a truly…
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The Top Time-Wasters That Take Sales Reps Away From Selling
Salespeople say 41% of their working time on average is lost to activities that don’t generate revenue, according to recent…
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Five Ways B2B Companies Can Use Explainer Videos
Most people throw out how-to manuals and go straight to YouTube to understand how to do something, and they should…
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Marketing Agencies vs. In-House Staff: Will Workloads Shift?
Most marketers say they do not expect in-house staff to take over work from their marketing agency partners over the…
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Social Media Checklist: What to Do Each Day, Week, and Month [Infographic]
This infographic from VizionOnline provides a handy checklist for the social media marketing tasks that should be tackled each day,…
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How Dynamic Content Can Boost Your Email Marketing Campaigns
It’s no longer enough to personalize emails using only the [your name] field. Customers are over it. Luckily, there’s a…
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Social Media Hashtags for Every Day of the Week [Infographic]
Including day-specific hashtags in your posts can be a good way to start and join timely conversations on social media.…
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