Digital Marketing
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Seven Marketing Automation Campaigns That Should Get You Promoted
The secret to marketing automation success is knowing what email campaigns to use and when. Seven campaigns effective enough to…
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The Three Pillars of Positive Customer Experiences
It’s now a digital-first world, and that means the customers are expecting more out of their experience than ever. Thanks…
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Webinar Benchmarks: Promotion and Attendance Trends
Emails sent during the middle of the workweek tend to drive the most webinar registrations, according to recent research from…
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Marketing Jobs in 2021: Location and Salary Trends [Infographic]
The COVID-19 pandemic drove a 177% spike in remote job listings for marketing roles over a six-month period, according to…
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Do Hiring Managers Check Job Applicants’ Social Media Profiles? [Infographic]
Fully 62% of hiring managers say they always check job applicants’ social media accounts, and 29% say they sometimes do.…
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How to Hire a Marketing Agency and Build a Productive Relationship
If you’re in the process of hiring a marketing agency, or you’re thinking of hiring one but you’re not sure…
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Brand Positioning and Customer Insights: Debbie MacInnis and Allen Weiss on Marketing Smarts [Podcast]
Customer insights master Debbie MacInnis and positioning expert Allen Weiss join us to talk about two strategic areas in which…
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Clubhouse Accessibility Issues: The Root of Its Decline
Clubhouse is the hot new audio social media app that has everyone talking–literally. But its increased popularity has come with…
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Creativity in Marketing Now: Why Professional Ingenuity Is More Crucial Than Ever
The need for businesses to be creative in the digital experiences they provide has become palpable in the past year.…
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Do Salespeople Feel Underappreciated?
Most sales professionals say salespeople are underappreciated in the business world, though more have been feeling appreciated since the onset…
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